October 2017

There has been talk about the ‘ duopoly ‘ culture that Google and Facebook has been imposing and how Amazon is taking these two media giants on much to the relief and excitement of many. It’s getting to be all about ‘ Six in the Ad City ‘ as more and more brands and agencies settle for 6 second ads to suit the social viewing and fatigue syndrome. In our feature on AR, you get to understand how Augmented Reality‘s future is the Car and not Lenses. For all the CEOs and CMOs that are challenged in the retail eco system, the feature on how 10 brands are disrupting the retail industry will be a huge learning.