September has come calling– Tom Asacker talks to us about the Business of Belief– you would want to soak in every word of what the champion author, consultant, speaker has to share. When you do things day in and day out, creative burnout is a natural fallout- in this edition we feature 10 Tips that can prevent the inevitable. Creating your army of influencers for a brand is not as difficult as it seems- we show you how in this issue.The brand identity (or commonly referred to as the logo) seems to be over rated- the practical unimportance of a logo is dismantled here (much to a lot of people’s surprise we dare say!).
